Gotye is an indie rock / experimental singer-songwriter. The video was produced, directed and edited by Natasha Pincus of Australian based Stark Raving Productions.
The video is a very simple concept, showing Gotye naked against a plain white backdrop singing into the camera. As the song progresses his skin and the background are covered with a painted pattern, which is done by stop-motion animation. When the featured singer Kimbra sings, the view widens and she appears painted into the background and moves closer and closer to Gotye before she is singing into his ear. The song already has two perspectives, Gotye’s and Kimbra’s, the lyrics provide both sides of the story. The paint on their bodies gradually disappears during the final chorus which could be symbolic for their separation.The stop motion animation had to be blended into the live vocal footage.
The video doesn’t have a narrative because the song’s lyrics speak for themselves. The song is about a bad breakup. Gotye said in an interview with Rolling Stone Australia ‘It wasn’t a nasty break-up, but it was messy in the sense that we hurt each other more than we needed to because it wasn’t a clean break… We both realised we had to move on and we haven’t seen each other since.’ The video was incredibly well received.
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